Your Fractional Chief Marketing Officer Expert
Fraction of the cost. Fraction of the hassle. All the benefits.
Hi, I’m Jonathan Pritchard
As a Fractional CMO, I bring a unique blend of psychology, performance, and proven marketing expertise to help established businesses achieve predictable, scalable growth.
My background as a professional mentalist and corporate trainer gives me uncommon insight into what truly moves people to action—knowledge I’ve applied to help over 1,400 businesses develop marketing strategies that deliver measurable results.
You’ve built a successful business. Now it’s time to dominate your market.
Your business has reached a crossroads: continue with the status quo and risk stagnation, or implement a strategic marketing approach that delivers predictable, scalable growth.
As your Fractional CMO, I’ll develop and oversee the execution of a comprehensive marketing strategy that aligns with your business objectives—without the cost of a full-time executive.
If You’re Experiencing Any of These Issues, We Should Talk
You’re Relying Solely on Word-of-Mouth
You’ve built your business on referrals and reputation, but you’re concerned this passive approach isn’t sustainable for continued growth. You know it’s time to take control of your lead flow with proactive marketing strategies.
You’re Losing Ground to Digital-First Competitors
Despite your superior expertise and track record, newer competitors with aggressive digital marketing are capturing market share. Their visibility is overshadowing your established reputation.
Your Previous Marketing Investments Failed to Deliver
You’ve worked with “specialists” who implemented cookie-cutter strategies managed by junior staff. They kept the metrics green but delivered little actual business impact. You need someone who understands both marketing and business profitability.
The Impact I’ve Delivered
100%+ Revenue Increase Without Increasing Ad Spend
By identifying critical conversion issues in a client’s website and implementing strategic adjustments, we more than doubled their revenue while maintaining the same advertising budget.
Recovered $1M in Lost Revenue from Technical SEO Error
For a client whose rankings plummeted after a website redesign, I discovered a simple yet devastating technical error—the site was configured to block search engines. One checkbox correction restored their visibility and reclaimed their market position.
Corrected Fundamental Ad Strategy Flaws for Hundreds of Businesses
Identified that many clients were underfunding their campaigns and ending them prematurely, never allowing their complex B2B sales cycles to complete. Proper strategic alignment of marketing timelines with sales cycles transformed their results.
A Unique Approach to Marketing Leadership
My background gives me a perspective that typical marketing consultants simply don’t have. Before becoming a digital marketing strategist, I spent a decade as a professional mentalist—studying and applying the principles of human psychology to influence perception and decision-making.
This unique foundation was enhanced by years training corporate teams in sales and negotiation skills, and further refined while helping over 1,400 businesses develop comprehensive digital marketing strategies at one of the nation’s premier agencies.
Strategy & Building Your Team
I specialize in vision and strategy, I’ll develop your marketing roadmap, and help you build or source the team needed to implement it effectively. I make sure the right people are doing the right thing to get you the right results: more business.
Short-Term Investment, Long-Term Results
I focus on positioning your business to get over the “power curve”—helping you build infrastructure, systems, and teams that continue delivering results long after our engagement ends.
Comprehensive Channel Integration
Rather than siloed channel strategies, I develop integrated approaches where each element reinforces the others for maximum impact and efficiency.
Business-First Perspective
As someone who’s run my own business, I understand the challenges of staying profitable. Every strategy I recommend considers your bottom line, not just marketing metrics.
Who I Work With
I work with established businesses that understand the value of strategic marketing and are willing to invest appropriately in both strategy and implementation.
Professional Services
Law firms, accounting practices, and consultancies with proven revenue that need to modernize their digital presence and client acquisition approach.
Manufacturing & Construction
Mid-sized companies ready to transcend word-of-mouth limitations and establish consistent lead generation systems.
Healthcare Services
Organizations with solid operational foundations that need to update their marketing strategies to remain competitive in a rapidly evolving landscape.
B2B Technology
Companies that have achieved product-market fit but struggle with consistent lead generation and marketing-driven growth.
Family-Owned Businesses
Established companies (10+ years) looking to scale beyond their traditional markets and customer base.
Ready for Strategic Marketing Leadership?
Let’s discuss your business objectives and determine if we’re a good fit for working together.
Note: I work with a select number of clients who are ready to invest in both strategy and implementation. Our initial conversation will determine if there’s mutual alignment in terms of business needs, available resources, and personal rapport.